The overall aesthetic and feel of Pop & Play is defined by the relationship between the haircut and the hair color. While the colors should be bold, bright, eye-catching shades, the hair should be cut to create a head-hugging silhouette. This combined with an uncontrived, modern feeling texture and darker, smudged root transpose the look to a fresher, more lived-in aesthetic reflective of today.
This look has been created by Schwarzkopf Professional® Global Ambassadors Nick Irwin and Global Colour Ambassador Arjan Bevers.
#CUT&STYLE
“It’s the same aesthetic running through the entire trend but this is infinitely more wearable. It’s longer, more grown out, less stationary.”
Nick Irwin
@nickirwinhair
#COLOUR
COLOR 01
- IGORA VIBRANCE® 5-0 + 5-1 (1:1)
- IGORA VIBRANCE® ACTIVATOR LOTION 1.9% | 6 VOL. (1:1)
COLOR 02
- IGORA VIBRANCE® 7-88
- IGORA VIBRANCE® ACTIVATOR LOTION 4% | 13 VOL. (1:1)
COLOR 03
- IGORA VIBRANCE® 7-88 + 0.89 (50:5)
- IGORA VIBRANCE® ACTIVATOR LOTION 1.9% | 6 VOL. (1:1)
“This is when you can really use color to make a statement. In terms of the red, I wanted to go for a cherry tone and keep some depth to it to give it a high fashion edge then I’ve dragged the root.”
Arjan Bevers
@arjanbevers
#essentiallooks