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STEP 1: COLOUR – BOND PROTECTION
Due to external influences such as colouring, the hair structure can be damaged when inner hair bonds break. As a result, the stability of the hair is reduced and the hair is prone to breakage. The integrated Anti-Metal Bond Protection Technology in BLONDME hair colour products creates a protective layer around the hair bonds, minimising hair breakage. Combined with a new Anti-metal agent that captures and neutralises metal ions within the hair, hair breakage is mitigated further and the colour result is optimised – no bonding additives or anti-metal treatments are needed.
Anti-Metal Agents & Bond Protection
We’ve enhanced the formula you trust for an even better experience. It now has a thicker, smoother consistency for precise application and improved adherence, with refined lifting power for more effective neutralisation, reducing unwanted yellow tones. Even in foils, there’s no swelling or slippage. The product stays where it’s applied for consistent, high-performance results from roots to ends.
The integrated Anti-Metal Bond Protection Technology helps to protect the hair’s inner bonds and neutralises metal ions that can cause breakage or uneven colour results. With the technology already integrated into our formula, it ensures consistent, reliable results without the need for additional bonding or anti-metal additives.
The Lighteners and Developers are designed to work together for optimal performance. We’ve removed paraffin oil for better environmental compatibility and added plant-based Glyceryl Stearate to retain moisture, smooth hair, and enhance silkiness. The Developer’s creamier texture offers greater control and precision, ensuring consistent, high-quality results when used with the Lighteners.