IGORA
IGORA offers outstanding performance, even in the most challenging situations.
A platform to inspire, created by and for the global hairdressing community.
Inspiration FOR EVERY YOU.
MAiA is a human-like digital persona, trained via Ai to deliver support and expertise across Schwarzkopf Professional assortments. Select a brand below to get started...
Meet Schwarzkopf's newest ambassadors, Celebrity Hairstylist Chris Appleton and Actress & Producer Sofia Vergara!
We teach disadvantaged young adults the skills of hairdressing so they can support themselves and change their lives.
Creating innovative products, stand out colours and exciting brands – to help YOU succeed.
Developing transformational services – to strengthen YOUR offer.
Bringing you the latest hair trends via our inspiring ambassadors and key digital influencers – enabling YOU to stand out.
Providing global education and salon support programs, delivered by truly passionate people – so that YOU can progress and grow.