Choose ESSENSITY for a pleasant and more natural colour experience.
Sometimes with colour, less is more
All clients are different. Whilst some seek bold shades and chase the latest trends, some clients value a more natural experience above all else. ESSENSITY delivers perfect hair coverage, whilst providing a pleasant colouration experience thanks to the free-from formulas.
Don't compromise on performance
Think a free-from formula equals lesser performance? Think again! Now you can empower those clients looking to integrate their free-from lifestyle into their hair and beauty rituals with ZERO compromises on the colour result – all ESSENSITY colour is free from ammonia, as well as:
- Synthetic mineral oil
- Chemical odours
To achieve the healthy-looking colour results, we have structured the complete ESSENSITY assortment into duos and trios. Based on similar tonal characters, these carefully selected combinations perfectly enhance natural intensity & pure softness.
The combination of specially re-designed colour pigment mixes and plant-based oils that contain lipids found in healthy-looking hair maximises colour performance.
For clients who are interested in getting natural blonde looks and especially for those who are concerned about harsh chemical odours from conventional bleaches and wish to try an ammonia-free alternative.
This technology is based on a combination of products from active plant substances, called PHYTO, and plant-based oils that contain LIPIDS. The Phytolipid Technology gives healthy-looking hair and maximises the lightening performance. Comparisons to Bond Enforcing Technology were not made because the product does not affect the Bonds and provides care and performance benefits.
The product is just as cosmetic as other bleaches. It has a high amount (>51%) of natural ingredients. It contains neither ammonia nor ammonia-salts, nor silicone oils or mineral oil.
ESSENSITY Ammonia-free Lightener can be used perfectly for both on and off scalp application.