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SCHWARZKOPF PROFESSIONAL – WE ARE YOUR PARTNER IN CRAFT.

WHEN YOU PARTNER WITH US, WE GIVE YOU THE EDUCATION YOU NEED TODAY. TO BECOME THE HAIRDRESSER YOU WANT TO BE TOMORROW.

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DEDICATED TO YOUR FUTURE CAREER

ASK eACADEMY FOR HAIRDRESSERS

ASK eACADEMY
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KEEPING YOU CURIOUS

A REGULAR DOSE OF SKILLS & INSPIRATION

  • Boost Salon Business with LIVED-IN BLONDE 

    Understand what the lived-in blonde trend is and how it can boost your salon business… 

  • IGORA VIBRANCE: ASK Education Train-The-Trainer Event 

    Enjoy highlights from the ASK Education Train-The-Trainer Event with IGORA VIBRANCE! 

  • Recreate the Major Blonde Regrowth look 

    Follow step-by-steps to Danilo Bozic's Major Blonde Regrowth LIVED-IN BLONDE look… 

  • Meet Danilo Bozic, AirTouch Blonde Specialist 

    Interview with blonde expert Danilo Bozic, our AirTouch balayage specialist. 

  • Be inspired by OSiS hair styling and #JUSTADDYOU 

    Enjoy 6 OSiS hair styling tutorials 

  • Dive into the Schwarzkopf Professional ColorCrafters Event 

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WORLD-CLASS SEMINARS

INSPIRING YOU TO RAISE YOUR GAME

Combining precise technical knowledge with creative freedom. We believe that continual education builds highly-motivated salon teams, strengthens client loyalty and ultimately increases salon profitability.
Seminars-2023

COLOUR SEMINARS

We are dedicated to pushing your limits with our high-performance colour portfolio. Our versatile range of brands – our house of colour – is here to empower you to become the colourist you want to be. Each product line boasts unique benefits to suit a variety of techniques and application styles so you can grow your colour confidence with the best of the best!

Seminars-2023

BACKBAR SEMINARS

This Seminar is designed for Schwarzkopf Professional and Indola salons and exclusively for Operators. As Operators are the heart of the salon, let us inspire and educate them to be the best they can be. You will be equipped with the fundamentals from greeting the client, colour application and removal, shampooing, different massage techniques as well as communication skills and basic salon ethics.

Seminars-2023

STYLING SEMINARS

Craft the difference with our performance-driven products and techniques, developed to meet the needs of every styling situation. Our portfolio is now greener and more accessible than ever before, ready and waiting for you to build the confidence to craft truly individual hairstyles and boundary-pushing looks.

Seminars-2023

PARTNERS IN CRAFT SEMINARS

We are committed to craftsmanship. Trends are always changing, and the demands of salon clients shift and grow too. We bring forward the latest lifestyle and fashion trends and help you translate these into various salon looks. Going even further, we team up with trusted experts to ramp up your growth beyond the craft, empowering you with cut, colour and styling techniques to create unique looks. 

DIGITAL LEARNING

JOIN OUR eACADEMY

Meeting the needs of an increasingly digital world, we're here to help you stay ahead of the game, and expand your technical skills 24/7.

It's absolutely FREE!

Expect highly relevant content, ranging from product information and hair knowledge to creative tutorial videos and personal assessments.

EDUCATION Seminars eAcademy

GLOBAL ACADEMIES

Our academies are an integrated global network of excellence. Throughout the world, each one offers a stimulating professional environment in which to learn, gain inspiration and effectively further your career.

FLAIR, VISION & ARTISTRY

MEET OUR AMBASSADORS