Get inspired with our guide to styling your clients hair this festival season.
Festival season is upon us, giving you the opportunity to get creative when styling your clients’ hair. Hair plays a key part in getting ‘festival-ready’ and your clients will most likely be looking for a hairstyle that not only looks great, but is practical and long-lasting too. It’s the perfect excuse to get experimental this summer!
We explore some of our favourite hairstyles for the festival season and deep dive into our top tips for ensuring your clients’ hair stays looking great from start to finish.
Depending on where you are, most summertime festivals involve lots of time spent in the sun. So before you get stuck into styling, it’s important to prep your clients’ hair to protect their strands from harmful UV rays which can cause dryness, damage and fading colour.
Use a product with SPF protection throughout the hair and scalp to prevent sun damage. The Bonacure Sun Protect Scalp & Hair Mist contains SPF 20 and a cold-pressed coconut oil formula, so hair stays manageable, smooth and protected from heat damage.
A firm favourite for the festival season – not only do braids look effortless, but they are a great low maintenance hairstyle. There are also plenty of variations to explore, from Dutch and French braids to intricate micro-braids which frame the face.
To tame flyaways and keep braids in place from start to finish, use a strong hold hairspray such as OSiS Session, which protects against humidity, wind and heat, meaning the style will stay in place until the early hours!
Top Tip: To add a high-shine finish that will last for days, apply OSiS Grip onto finished braids and seal using a hairdryer.
In both the fashion and hair industry, it’s clear there has been a resurgence in nostalgic nineties trends and this festival season you can expect to see a variety of re-emerging trends throughout the crowds!
One standout style making a comeback is space buns, a great choice if your clients are looking for a style to keep hair out of their face, whilst still making a statement. Being such a versatile look, space buns can be tailored to suit any hair type, from straight or wavy to curly or coily. Make your client really stand out by adding scrunchies, clips or glitter – or opt for a more relaxed, effortless vibe by trying a half-up half-down look or soft, knotted buns.
If your client likes to wear their hair down, why not suggest some beachy boho waves? Whether with straighteners or a curling iron, use your preferred heat tool to create laid back, loose waves. If your client would prefer a heatless method, spray Bonacure Sun Protect Beach Wave Spray into damp hair, scrunch using your hands and leave to dry naturally.
For festival styles which involve hair being down, keeping things looking fresh can be a challenge – especially when showers may be few and far between! Encourage your clients to pack a dry shampoo, such as the OSiS Refresh Dust, to combat greasiness, add volume and keep roots looking fresh on the go.
A festival is the perfect time to experiment with colour. Pastel shades are gaining popularity amongst clients, offering soft yet striking looks. From light pinks to lilac shades, you can incorporate these subtly through face-framing highlights or go bolder by applying colour all over.
For a low-commitment colour service, the CHROMA ID Express Bonding Colour Masks last 5-15 washes, offering a range of vibrant shade options and a development time of just 10 minutes.
After a festival, your client’s hair might be feeling a little worse for wear. Suggest intensely moisturising products, such as the newly revamped Bonacure Moisture Kick range, now with upgraded Care-Boost complex. Tailored to create a sensorial layer on the hair, in just one application the range delivers enhanced care and a moisturised hair feel for up to 72 hours.
For an even deeper condition, encourage clients to alternate their regular conditioner with a deep conditioning treatment or mask, to intensely nourish festival-stressed strands.
Help your clients feel carefree, confident and festival-ready with fun, statement-making hairstyles, as you position yourself as the go-to stylist this festival season.
Make sure to share your looks on Instagram using the #schwarzkopfpro hashtag for a chance to get featured.
Schwarzkopf Professional brought the ultimate salon experience to the Primavera Sound Festival 2025 in Barcelona this year. Pop-up salons were located across the event, where our team crafted a range of festival-ready looks – showcasing individuality, bold expression and creativity.
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