Keep your clients’ hair protected all season with our guide to beating the summer heat.
Are your clients aware of how damaging this season can be for their hair? Whether it’s sun exposure, humidity, sea salt or chlorine, summer can be extra tough on strands – leading to fading colour, split ends and breakage.
From our top haircare tips to recommended treatments and updo inspiration, we’ve put together the ultimate guide to helping your client’s “beat the heat” this summer season!
Share these five top tips with your clients to help maintain optimal hair health during the summer months…
Anything from hats, hair scarfs or a product with UVA/UVB filter, such as the Bonacure Sun Protect Hair & Scalp Mist can provide a much-needed protective barrier to prevent exposure to the sun’s harmful rays. Just like you would with your skin, avoid sunbathing in the midday sun and instead seek shade or go out earlier in the day.
A hydrated body = hydrated hair, so keeping on top of your water consumption during the summer months will have a positive impact on your hair’s moisture. As a result, hair will be less frizzy and easier to style.
Avoid styling tools which can dry out your hair further. Heat breaks bonds within the hair structure and can cause permanent damage. If you do need to reach for a hot styling tool, use a low heat setting and a protection spray such as the Bonacure Sun Protect 10-in-1 Summer Fluid.
Don’t forget to schedule in a summer salon visit! Trimming your ends regularly will speed up your hair’s recovery process, enhancing health and vitality.
After spending time in the sun, follow up with a haircare regime to reduce and repair hair damage. Use a gentle cleanser such as the Bonacure Sun Protect 3-in-1 Scalp, Hair & Body Cleanse to remove any excess residue left in the hair, before following up with an intensive treatment to nourish and restore lengths...
Transform your client’s dry and sun-stressed hair with our Bonacure treatments, now with Care Boost Complex. The revamped formula provides an elevated level of care, with a powerful blend of active ingredients which create a sensorial layer on the hair.
In just one application, hair is transformed and deeply hydrated – with extra shine, softness and moisture, as well as improved manageability and less frizz. Encourage your clients to incorporate the Bonacure treatments as part of their haircare routine, finishing with the newly-formulated Sealed Ends+ to intensely seal hair ends and prevent breakage.
During the humid months, it’s likely your clients are looking for styles to keep them cool, and updo’s are the perfect solution to keeping your client’s hair away from their face and neck.
Schwarzkopf Professional Educator and a key member of our hairdressing community, Alwyn DiGregorio, has crafted three updo looks to inspire you and help your clients beat the heat...
OSiS Glow & OSiS Thrill – To smooth frizz and flyaways
OSiS Volume Up & OSiS Soft Dust – For volume and texture
As professionals within the hairdressing industry, it’s essential we share our expertise with clients – helping them protect their hair year-round, so it stays in optimal condition for their next salon service.
With the right care and styling support, your clients can embrace the summer season in confidence, with hair that is nourished, beautifully styled and ready to face the heat.
Feeling inspired? Whether you’re re-creating one of Alwyn DiGregorio’s updo looks or crafting your own summer styles, be sure to share your looks via the #schwarzkopfpro hashtag on Instagram!
Master any in-salon service by staying on-trend with the latest tips and tricks and essential product knowledge over on the eAcademy.
Explore our world-class Colour, Backbar, Styling and Visionary seminars; developed to enhance the skills you already have and help you do what you do, better.